Farmington, Mo. (KFMO) - The annual Diamonds and More Jewelers and B104 KFMO Jingle Bell Rock event drew a great crowd to Long Park in Farmington on Saturday, despite rainy conditions. Participants eagerly searched the park for the hidden rock, which was found in just 15 minutes.
Jesse Phillips, of Bonne Terre, emerged as the winner. Phillips, a longtime participant, shared that this was his fourth time playing. He plans to share some of the jewelry prize with his family, who have been enthusiastic players in the event for several years.
After the hunt, participants were able to tour Long House, which is located within the park.
The Jingle Bell Rock continues to be a favorite holiday tradition for the Parkland community, bringing families together for some festive fun.